Programme Scope
The BBA (Hons./ Hons. with Research) Business Intelligence and Analytics in knowledge partnership with EY India opens up a wide range of career opportunities in today’s data-driven economy. Graduates of this programme are prepared to take on roles such as Business Analyst, Data Analyst, Financial Analyst, Marketing Analyst, Risk Consultant, Operations Analyst, and Strategy Consultant across industries like IT, banking, healthcare, e-commerce, consulting, and manufacturing. With the added advantage of a knowledge partnership with EY, students gain real-world exposure, making them highly employable in Big Four firms, MNCs, start-ups, and government organisations. Additionally, the rising global demand for professionals skilled in data interpretation, predictive modelling, AI-driven analytics, and strategic decision-making ensures long-term growth and international career prospects, making this one of the most future-ready management programmes.