
BBA (Hons./ Hons. with Research) Digital Marketing with academic support of IIDE

56.6 LPA
Highest Package
800+
Campus Recruiters
100%
Placement Assistance
56.6 LPA
Highest Package
800+
Campus Recruiters
100%
Placement Assistance
Apply Today for K.R. Mangalam University
Duration
4 Years
Programme Fee / Year
Rs. 2,25,000/-
Eligibility
Passed 10+2 or equivalent examination from any rec
Connecting Talent to Dream Careers







Programme Scope
A BBA in Digital Marketing offers vast career opportunities in today’s technology-driven world, where businesses across industries rely heavily on online platforms to connect with their audience. Graduates can explore roles such as Digital Marketing Executive, Social Media Manager, SEO/SEM Specialist, Content Marketing Strategist, PPC Expert, Brand Manager, and E-commerce Manager. The programme also opens doors to entrepreneurship, allowing individuals to launch their own digital marketing agencies, e-commerce brands, or consultancy services.
Programme Key Features
Highlights

IIDE-Aligned Curriculum
Industry-driven modules developed with IIDE, integrating key concepts in Digital Marketing, SEO, SEM and Digital Strategy.

Expert Faculty
The curriculum is specifically designed in consultation with industry insiders, experts, and acclaimed academicians and top industry experts.

International Exposure
Get a chance to attend a fully sponsored 2-week summer school at a Prestigious European University.

Career-Focused Learning
The programme is designed to develop leadership, critical thinking, data-driven decision-making, and strategic management skills.

Live Industry Projects & Case Studies
Solve real-time business challenges through IIDE-supported projects and case studies that simulate the corporate environment.

Guest Lectures & Masterclasses by IIIDE Experts
Regular interactions with IIDE professionals and marketers for enhanced industry exposure.
Admission Process
Commence your Journey in just 6 simple steps
Start your application
Payment
Pay the required application fee of ₹1,000
Entrance Test
Appear for the K.R. Mangalam University Entrance Exam
Personal Interview
Attend our Faculty-Led Interview
Admission Offer
Receive the offer letter after a successful personal interview
Get Enrolled
Embark on your journey with K.R. Mangalam University
Curriculum & Syllabus

Labs & Facilities
Our bba in digital marketing course at bba digital marketing College in Delhi NCR is supported by modern labs and innovation-driven facilities that nurture practical learning and entrepreneurial thinking. From the Entrepreneurship and Incubation Centre to the Design Thinking Lab, students gain hands-on experience in startup development and creative problem-solving.
Here's everything KRMU BBA in Digital Marketing programme has to offer:
Entrepreneurship and Incubation Centre
Supports student startups with mentorship, resources, and networking opportunities to turn ideas into successful ventures.
Design Thinking Lab
Fosters creativity and innovation through hands-on problem-solving and user-focused design strategies.
Business Simulation Lab
Offers real-world business scenario simulations to enhance strategic thinking, decision-making, and leadership skills.
Well-Equipped Computer labs
Advanced labs with industry-relevant software for hands-on learning in analytics, finance, marketing, and more.
Beyond the Classroom
Our experiential learning programs bridge the gap between academics and industry by providing hands on exposure through hackathons, live projects, research initiatives, and corporate internships. Students engage in real-world problem-solving, collaborate with industry leaders, participate in technical bootcamps, and gain entrepreneurial insights through startup incubation programs. With opportunities for international competitions and industry training, the curriculum ensures graduates are well equipped to thrive in the evolving tech landscape.


















Career Prospects
A BBA (Hons. / Hons. with Research) Digital Marketing opens up diverse career opportunities in the fast-growing digital industry. Here are some top career options with additional details on what you can expect in each role:
Business/Data Analysts
Uses data analysis to identify trends, make data-driven decisions, and interpret big data sets to enhance business practice.
Project Manager/Leader
From the product’s conceptualisation to its vision, improvement and strategies, a product manager identifies customers and meets their needs.
Digital Marketing Specialist
Ideating, planning, executing and tracking to promote a company’s product, service or brand using diverse digital channels.
SEO Specialist
Optimises websites to improve the traffic and ranking on Search Engine Results Pages (SERPs), increase website visibility, optimise content and more.
Brand Strategist
Helps in defining and sharing the brand’s identity, crafting brand strategy and identifying target audience by analysing trends.

Financial Assistance
K.R. Mangalam University has collaborated with leading banks to offer convenient Education Loan options, making it easier for students to finance their academic aspirations. These loans come with a moratorium period, allowing you to begin repayment either one year after course completion or six months after securing a job (whichever comes first). This ensures you can focus on your studies now and manage repayments when you're financially ready.
Any Question? We’re Here To Help!
Can’t find your query? Call us at 8800697010 or email us at [email protected]
You can apply online through the official university website by filling out the application form and uploading the required documents.

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