Are you passionate about data interpretation and analysis? If “Yes”, then BBA Business Analytics is the perfect course for you. This programme is all about developing your analytical and critical thinking skills so you can thrive in the world of business. In this blog, we’ll uncover how a BBA Business Analytics programme and K.R. Mangalam University can help you sharpen your skills and become a launchpad for your successful career.
What is BBA Business Analytics
BBA (Hons. / Hons. with Research) Business Intelligence & Analytics with academic support of Samatrix and IBM is a 4-year undergraduate programme which prepares students with technical and managerial skills necessary for making informed data-driven decisions. The robust curriculum lets the students understand the collaboration of business management and data analysis. It consists of eight semesters and comprises various key elements like data analysis, predictive modelling, and business intelligence.
Here’s how a BBA in Business Analytics can help you:
- Helps acquire knowledge about data collection, processing, and analysis to derive accurate data insights.
- Learn how to use statistical techniques to inform about upcoming future trends based on historical information.
- Appropriate pathway to design and integrate useful data-driven solutions for top business firms.
BBA Business Analytics Course Details
From fees, duration, and career prospects to eligibility criteria, here’s a short overview of the course at KRMU for your reference.
| Course Name | BBA (Hons. / Hons. with Research) Business Intelligence & Analytics with academic support of Samatrix and IBM |
| Programme Fees Per Year | Rs.2,05,000/- |
| Eligibility Criteria | Must have passed 10+2 from a recognised board or university with a 50% aggregate in any discipline |
| Total Duration | 4 years |
| Placement Assistance | 100% |
| Top Companies | Infosys, ITC Limited, Absolutdata, ICICI Bank, HDFC Bank, Oracle, Adobe, Apple |
| Career Opportunities | Business Analyst, Market Research Analyst, Quantitative Analyst, Statistician, Chief Data Officer, Business Intelligence Analyst |
| Programme Outcomes | Critical business problem analysis, effective communication for smooth collaboration, exhibit entrepreneurial skills |
| Financial Assistance | Scholarships to eligible students and 100% loans at the lowest interest rates with 0 processing fee |
BBA In Business Analytics Subjects
We have meticulously crafted the entire syllabus to ensure that students receive diversified theoretical and practical knowledge in all domains of business analytics. We focus exclusively on providing industry relevant knowledge with practical exposure.
Check out the core subjects below:
| Year 1 | |
| Semester 1 | Semester 2 |
| Principles of Management | Micro Economics |
| Financial Accounting and Reporting | Business Mathematics |
| Introduction to Artificial Intelligence, Business Intelligence, Data Analytics | Minor I |
| Indian Knowledge System | Commercial Laws |
| Year 2 | |
| Semester 3 | Semester 4 |
| Managing Contemporary Human Resources | Minor III |
| Statistics & Computational Data Analysis | Fundamentals of Marketing |
| AI Tools for Business | Verbal Ability |
| Project Management using MS Excel | Summer Internship / Research Project |
| GST and e-filing | Community Service |
| Year 3 | |
| Semester 5 | Semester 6 |
| Operations Research | General Awareness for Business |
| Data Visualization | Sales and Customer Relationship Management |
| Arithmetic and Reasoning Skills-II | Minor V |
| Summer Internship / Research Project | |
| Year 4 | |
| Semester 7 | Semester 8 |
| Organisational Structure, Culture and Design | Marketing Research |
| Supply Chain Analytics | Block Chain |
| Minor VII | |
Why Should You Choose KRMU For BBA Business Analytics
At KRMU, we equip our students with essential theoretical and practical knowledge alongside preparing them to resolve complex business problems. You should choose to pursue this undergraduate programme at KRMU if you’re looking forward to seeking comprehensive education from top experts.
Here are a few other reasons that make KRMU an excellent choice for BBA Business Analytics:
- The entire study curriculum is crafted under the guidance of experienced business professionals.
- Top faculties from IBM and Samatrix teach students how to resolve challenges in modern business dynamics.
- Real-world practices are integrated into the curriculum to provide comprehensive industry exposure to the students.
- We also organise regular industry visits, meaningful conferences, and discussions on live projects.
- Students get hands-on experience in using tools like SAS, Tableau, and R to prepare them for technical roles.
- Implementation of Entrepreneurship and Incubation Center and Design Thinking Lab to promote and support innovative startup ideas.
- Gain access to experimental learning by working on live projects with leading global companies.
- Attend lectures by experienced faculties to prepare for competitive exams like GMAT, IELTS, GRE, and TOEFL.
- Get global exposure by visiting a Prestigious European University to attend 2 weeks of summer school.
- Receive 100% placement and internship assistance in renowned companies.
Admission Process
Follow these steps to get admission into the BBA Business Analytics programme at K.R. Mangalam University.
- Visit the link admissions.krmangalam.edu.in
- Fill out the application form and pay the application fee
- Take the entrance exam (KREE)
- Attend the faculty-led interview
- After a successful interview, you’ll receive the admission offer letter on your registered mail ID
- Get enrolled
BBA Business Analytics Job Opportunities
We live in an era where everything is data driven. Hence, there’s a huge demand for skilled professionals who can analyse and interpret huge data with relevant tools. Thus, we have collaborated with famous industry giants who offer lucrative career opportunities to our students. In clear terms, we prepare leaders who can thrive in the competitive market and contribute their skills towards growth.
Here are the most popular job opportunities after completing a BBA in Business Analytics:
- Business Intelligence Analyst
- Program Analyst
- Data Scientist
- Market Research Analyst
- Digital Marketing Analyst
- Data Architect
- Financial Analyst
- Operations Analyst
- Financial Advisor
- IT Analyst
- Network Analyst
- Information Security Analyst
BBA Business Analytics Salary
The salary of a BBA Business Analytics fresher generally starts at 6 LPA and can go up to 16 LPA (depending upon the institution you graduate from). At K.R. Mangalam University, students have bagged an annual package of 56.6 LPA. The annual package for every student is different and totally dependent on your skills, expertise, and knowledge. The package also differs as per the role and experience of the student.
Conclusion
Businesses are widely adopting data-driven practices increasing the need for experienced data professionals. BBA Business Analytics is one of the most sought courses in India and by pursuing this programme, you can step towards a bright career. So what are you waiting for? Enrol now and embark on a data-driven journey with K.R. Mangalam University.
Frequently Asked Questions
Which is the best college for BBA (Hons.) Business Intelligence and Analytics?
K.R. Mangalam University is the best college to pursue this programme.
Do we get a scholarship to pursue this course?
Yes, our university offers 100% financial assistance with lower interest rates and zero processing fees to the students.
Is BBA (Hons.) Business Intelligence and Analytics a profitable career choice?
In this rapidly changing era, this programme is highly beneficial for those who wish to make a significant revolution in data analytics and make an excellent living from the same.
What is the duration of this course?
The total duration of this programme is 4 years.
What is the average salary of a BBA Business Analytics graduate?
The average salary approximately ranges between 6-16 LPA depending upon the institution you complete your programme from.



